The Complete Guide to Static QR Codes
Learn everything about static QR codes, how they differ from dynamic codes, and best practices for creating effective codes.
What Are Static QR Codes?
Static QR codes encode data directly into the QR code pattern. Unlike dynamic codes that use redirects, static codes contain the actual information—whether a URL, text, contact info, or Wi-Fi credentials.
Key Characteristic
Once generated, a static QR code is permanent and independent—it doesn't rely on any external service to function.
Static vs Dynamic QR Codes
Key Benefits
When to Use Static QR Codes
✓ Business cards with permanent contact info
✓ Product packaging and manuals
✓ Restaurant menus and Wi-Fi sharing
✓ Print materials (flyers, posters, brochures)
✓ Educational resources and textbooks
✓ Event tickets and venue information
✓ Personal projects and portfolios
✗ Campaigns needing scan analytics
✗ Frequently changing content
✗ A/B testing different destinations
✗ Temporary promotions requiring updates
Best Practices
Size & Placement
- • Minimum 2cm x 2cm (0.8" x 0.8") for reliable scanning
- • Larger for distance viewing (10cm from 1m away)
- • Place at eye level in well-lit, accessible locations
Design & Contrast
- • Use high contrast (dark code on light background)
- • Maintain white space around code (quiet zone)
- • Avoid complex backgrounds or patterns
- • Test before printing in bulk
Content Tips
- • Keep URLs short for simpler codes
- • Add call-to-action text ("Scan to visit")
- • Double-check content before finalizing
- • Test with multiple devices and apps
Common Mistakes to Avoid
Too small
Codes smaller than 2cm are hard to scan
Low contrast
Poor contrast makes scanning unreliable
No testing
Always test before mass printing
Damaged quiet zone
Preserve white space around the code
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